Social media with a 100% B2B focus
Social media in B2B is a key channel for strengthening relationships, educating the market, and maintaining relevance in the buying process.
Therefore, our approach combines strategy, content, paid media, and analytics, generating a coherent, professional, and business-oriented presence.
Advantages of our approach
Social media strategies focused on business objectives.
Content aligned with the B2B funnel (awareness, consideration and conversion).
Integration between networks, paid campaigns and CRM.
Focus on authority, reputation, and generating qualified leads.
Continuous impact measurement and strategic optimization.
B2B social media services
B2B social media strategy
We define the role of each network, the key messages, and the tone of communication according to your audience and your business objectives.
Corporate profile management
We design and manage your presence on LinkedIn, Meta and other platforms, ensuring visual consistency and narrative.
Creating valuable content
We create publications, videos, articles, and campaigns that strengthen brand authority and engagement with your audience.
Social Ads and lead generation campaigns
We implement campaigns on LinkedIn and Meta aimed at visibility, traffic or generating qualified leads.
Social Selling and team building
We train your sales team to enhance their personal brand and generate opportunities through professional networks.
Results obtained in social media projects
B2B Technology Company
growth in qualified followers on LinkedIn
increase in engagement
more leads from social media campaigns
Case: B2B Industrial Company
in organic reach in 6 months
increase in web traffic from social media
of increased brand awareness
SHERIDAN Methodology for
social media with impact
Initial audit of digital presence and sector benchmarks.
We analyze your current digital presence and compare it with industry leaders to identify real opportunities for improvement and competitive advantage.
Definition of editorial strategy and calendar.
We define a content strategy aligned with your business objectives and translate it into an actionable, results-oriented editorial calendar.
Creation and publication of optimized content.
We create and publish strategic content optimized for SEO and engagement, designed to connect with B2B decision-makers and generate real impact.
Social Ads and promotional campaigns activation.
We boost content visibility with Social Ads campaigns segmented by decision-makers, amplifying reach, engagement, and lead generation.
Monthly analysis and continuous optimization of results.
We evaluate the performance of the strategy, formats, and campaigns to maximize impact and return on investment in a sustained manner.
Aimed at B2B companies that
seek to generate authority and business.
Ideal for brands that want to
professionalize their social presence, connect with decision-makers, and generate qualified demand.
Technology, SaaS and industry
Energy, construction and logistics
Professional services and education
Frequently asked questions
Request your free social media audit
Discover how to position your brand and generate real opportunities on B2B social media.