Agencies specialising in the B2B SaaS sector focus on offering marketing and commercial strategy services to technology companies. They have a deep understanding of the specifics of the business and help optimise processes and results throughout the entire sales funnel.

The Software as a Service (SaaS) model enables digital solutions to be offered via the internet, generally on a subscription basis. This approach requires specific strategies for attracting, retaining and building customer loyalty in B2B environments. B2B SaaS agencies design these strategies to facilitate scalability and adaptation to dynamic and highly competitive markets.

AI is an ally for scaling and optimising marketing in SaaS companies:

Advanced audience segmentation.
Dynamic content personalisation.
Predictive behaviour analysis.
Automation of campaigns throughout the funnel.

We create ecosystems for growth by connecting marketing and sales.

At Sheridan, we help B2B SaaS companies generate demand and close opportunities with full-funnel strategies that work.

If you want:

  • Generating quality leads
  • Increasing your reach to your niche audiences
  • Increase your sales opportunities
  • Develop technical content for your company that connects with your potential customers.
  • Improving your positioning within the digital ecosystem

As a B2B SaaS marketing agency, we take care of everything.


We are your partner to help you design and execute a customised B2B SaaS marketing strategy from scratch.


Not only that, but we are committed to working with you and your team to achieve real results that generate the information you need, resolve your concerns and those of your team, and make decision-making easier.

Contact us to learn more about the importance of marketing for businesses and place your trust in a B2B SaaS marketing agency specialising in:

  1. Adapting to change
  2. Evolve by growing
  3. Increase your sales

Being here is the first step to make possible everything you imagined one day for your business.

Shall we start?

SERVICES

Sheridan B2B

More than 30 years providing solutions and innovative ideas in all aspects of digital & off-line marketing and communication.

WE ARE GOING TO LOCATE, ATTRACT AND DRIVE ALL THOSE SALES OPPORTUNITIES WITH POTENTIAL CUSTOMERS.

How?

By creating a growth ecosystem for your business.

SERVICES

B2B SAAS Marketing Agency

We create scalable and measurable marketing models focused on improving MRR, optimising customer acquisition cost (CAC) and maximising customer lifetime value (LTV). We work in line with your business objectives to build a sustainable growth system that drives your product and brand in the most competitive markets.

We create scalable and measurable marketing models, focused on improving MRR, optimizing customer acquisition cost (CAC), and maximizing customer lifetime value (LTV). We work in alignment with your business objectives to build a sustainable growth system that will boost your product and brand in the most competitive markets.

We design acquisition, retention, and expansion funnels.

Digital Growth Strategies

We position the brand with high-value articles and comparisons.

SEO, AI, and content marketing

We optimise campaigns on Google, LinkedIn, and SaaS platforms.

Multichannel Advertising and Performance

We convert leads into customers through intelligent email flows.

Automation and nurturing

We create real references by industry to reinforce credibility.

Cases by Vertical

We measure the impact of each action on the final conversion.

Pipeline Analysis and Optimisation

SERVICES

How do we work?

We connect with top professionals, tackle complex challenges and develop innovative solutions that will transform the way you think.

01.
The plan

We analyze your needs and objectives to develop a fully customized strategy planning.

02.
To work

We create the materials and contents to carry out the strategic plan action.

03.
Launching

It’s time for the premiere. The time has come to present our project to the world.

04.
Evaluation

We analyze the results and learn from them

CLIENTS

Some of our clients

Great results for great brands

    Laura Calvo

    Brand & Digital Manager

    “Sheridan’s end-to-end service helps us develop an omnichannel strategy and execute it across all online and offline channels. They are also the perfect partner for...

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    Inés Hidalgo Cisneros

    Marketing & Communications Director STIHL Spain

    The Sheridan team is the extension of our Marketing department. Ideas and strategies that help us achieve the commercial objectives we set ourselves year after...

    Carolina Aragón

    Head of Marketing & Communication

    At Valtria, we understand the importance of a solid digital marketing strategy focused on the B2B sector. Throughout the entire process, Sheridan has been a...

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    José Antonio Sanz de Barros

    Director of Corporate Development PWACS

    Sheridan Comunicación provides us with successful results in our Communication & PR. A senior, proactive, agile and efficient team that has known how to considerably...

    Read more

    Aurora Asensio

    Marketing and Communications Manager

    “The strategic external communications proposal presented to us by Sheridan perfectly met our requirements and needs as a mobility services company targeting a broad spectrum...

    Read more
CLIENTS

Frequently asked questions

Great results for great brands



We want to be your B2B SaaS marketing agency.

Let’s talk about results

We will get back to you in less than 24 hours.