Qualified leads, acquisition cost, conversion rate per stage, average closing time, contract value, and ROI/payback. Add impact indicators to strengthen the business case.
«The customer is at the centre of everything».
Also in B2B. When your customer is another company, the ‘centre’ is a committee with different roles and metrics. That’s why at Sheridan we design strategies that speak to people: we segment by market and decision-maker role, personalise messages and measure every step to build long-term, valuable relationships.
In the energy and renewables sector, competition is growing and customers are more informed than ever. Decisions are technical and rational, linked to regulatory compliance, efficiency, costs and sustainability. This is where B2B marketing makes the difference: a clear proposition, a narrative that connects with the buyer’s challenges and an omnichannel execution that converts visibility into real demand.
We combine search engine optimisation with useful content (case studies, guides, demonstrations), presence on professional channels and consistent communication that reinforces your reputation. The result: more qualified conversations, faster sales cycles and deals with the type of customer that drives your growth.
Do you want to attract more B2B customers and position yourself as a leader in the energy sector?
Let us discuss how we can help you.
We create growth ecosystems that connect marketing and sales in renewables.
At Sheridan, we handle your omnichannel B2B marketing so that your energy company reaches the right decision-makers in every market and at every touchpoint.
If you are looking to grow in B2B, you need a strategy that converts visibility into real demand:
- Quality leads
- Greater reach in niche markets
- More business opportunities
- Technical content that educates decision-makers
- Better digital positioning
At Sheridan, we design and execute a personalised strategy alongside your team, with clear data for decision-making and measurable results for scaling up.
Intense competition, changing regulations, the need to educate buyers, and operational variability. Differentiating your proposal and reducing perceived risk are key to advancing in the decision cycle.
Sustainable transition rewards those who prove impact with metrics and adapt quickly to technology. With a clear narrative, appropriate channels, and proof of value, you can lead your category.
Contact us to learn more about the importance of business marketing and trust a B2B marketing agency specialised in:
- Adapting to change
- Evolve by growing
- Increase your sales
Being here is the first step to make possible everything you imagined one day for your business.
Shall we start?
SERVICES
Sheridan B2B
Over 30 years driving B2B communication and marketing solutions for energy and renewables
WE WILL IDENTIFY, ATTRACT AND BOOST BUSINESS OPPORTUNITIES WITH ENERGY DECISION-MAKERS
How?
By creating an omnichannel growth ecosystem that connects your clean energy proposition with the ideal customers in each market.
SERVICES
B2B Marketing in Renewable Energy for your company
More than 30 years providing solutions and innovative ideas in all aspects of digital & off-line marketing and communication.
WE ARE GOING TO LOCATE, ATTRACT AND DRIVE ALL THOSE SALES OPPORTUNITIES WITH POTENTIAL CUSTOMERS.
How?
By creating a growth ecosystem for your business.
We offer the latest innovations in marketing, technology and strategic consulting to successfully drive your campaigns in the energy sector. Our methodology is based on a comprehensive audit and advanced data analysis, enabling us to design highly effective, measurable and conversion-oriented marketing strategies tailored to the regulatory and competitive particularities of the energy market.
SERVICES
How do we work?
We connect with top professionals, tackle complex challenges and develop innovative solutions that will transform the way you think.
01.
The plan
We analyze your needs and objectives to develop a fully customized strategy planning.
02.
To work
We create the materials and contents to carry out the strategic plan action.
03.
Launching
It’s time for the premiere. The time has come to present our project to the world.
04.
Evaluation
We analyze the results and learn from them
CLIENTS
Some of our clients
Great results for great brands
Laura Calvo
Brand & Digital Manager
“Sheridan’s end-to-end service helps us develop an omnichannel strategy and execute it across all online and offline channels. They are also the perfect partner for...
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Inés Hidalgo Cisneros
Marketing & Communications Director STIHL Spain
The Sheridan team is the extension of our Marketing department. Ideas and strategies that help us achieve the commercial objectives we set ourselves year after...
Carolina Aragón
Head of Marketing & Communication
At Valtria, we understand the importance of a solid digital marketing strategy focused on the B2B sector. Throughout the entire process, Sheridan has been a...
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José Antonio Sanz de Barros
Director of Corporate Development PWACS
Sheridan Comunicación provides us with successful results in our Communication & PR. A senior, proactive, agile and efficient team that has known how to considerably...
Read more
Aurora Asensio
Marketing and Communications Manager
“The strategic external communications proposal presented to us by Sheridan perfectly met our requirements and needs as a mobility services company targeting a broad spectrum...
Read more
CLIENTS
Frequently asked questions
Great results for great brands
We want to be your B2B marketing agency
Let’s talk about results
We will get back to you in less than 24 hours.
