Campaign to generate business through the consolidation of an omnichannel digital ecosystem.
Valtria is a company specialized in the design, construction and maintenance of clean rooms and controlled environments for the pharmaceutical, biotechnology and food industries. It is a global benchmark in its sector.
SERVICES
Copywriting – META ads – CRO – Landing Page – Graphic Desgin
Starting Point
Valtria was at a key moment to define and consolidate its digital strategy. It had identified the need to update and optimize key sections of its website to better reflect its value proposition.
In addition, their SEO/SEM strategy was not achieving the expected results, highlighting the need for a more effective approach.
Objectives
Valtria’s objective was to generate greater visibility and notoriety in its sector, creating more business opportunities through a solid digital strategy.
Services delivered and channels used
- Strategic consulting services.
- Digital strategy service.
- Project and community manager services.
- Creative service for the development of pieces for LinkedIn.
- SEM campaign management.
- SEO specialist for optimizations.
Strategy
The strategy for Valtria focused on consolidating an omnichannel ecosystem, creating an integrated experience across all channels and generating business through an approach that combines inbound and outbound tactics.
Activation actions
We developed a content plan for the blog, with SEO optimization of the publications to improve its positioning and attract qualified traffic.
This was complemented with an advanced SEO strategy that included optimizing the web architecture, creating new landing pages with appropriate messaging and strengthening interlinking to boost search engine visibility.
In addition, we manage SEM campaigns designed to maximize conversions through precise targeting and continuous optimization.
Finally, we implemented a content strategy on LinkedIn focused on generating engagement and consolidating Valtria’ s leadership in its sector.